Product Testing & Marketing Research
Service 1
General Process:
1.Develop a pilot plan and questionnaire design
2.Invite target customer groups/healthcare professionals to participate
3.Monitor progress regularly and collect data
4.Consolidate and analyze data
5.Award certificates
Benefits:
1.Third-Party Authoritative Certification
Obtaining certification from a recognized third-party authority enhances your product’s credibility. This not only assures customers and healthcare professionals of your product’s quality, safety, and efficacy but also sets it apart in the competitive market.
2.Highlight Product Effectiveness
Data collected through surveys and healthcare professional questionnaires provide solid evidence of your product’s effectiveness. This validation boosts confidence and trust among consumers and healthcare professionals, increasing acceptance and loyalty.
3.Utilize Data for Marketing Promotion
The collected and analyzed data serve as powerful marketing tools. These statistics can be used in promotional materials, advertisements, and presentations to demonstrate the product’s benefits verified by healthcare professionals and surveys, thus enhancing its appeal and driving sales.
Case Study Example :
Paige Luminous
![Paige真人產品測試 Paige真人產品測試](https://www.hkhmrc.com/wp-content/uploads/2023/11/Paige真人產品測試.webp)
Results excerpted from tests conducted by target customer groups/healthcare professionals:
97% of healthcare professionals experienced instant facial de-puffing
90% of healthcare professionals noticed a significant improvement in facial contours
86% of healthcare professionals recommend it
Trichoderm
![TRICHODERM真人產品測試 TRICHODERM真人產品測試](https://www.hkhmrc.com/wp-content/uploads/2023/11/TRICHODERM真人產品測試.webp)
Results excerpted from tests conducted by target customer groups/healthcare professionals:
94% of testers with scalp itching agreed that their condition improved after use
94% of testers agreed that their overall scalp health improved after use
NutriGreen
![NutriGreen綠養坊 至尊蟲草王 NutriGreen綠養坊 至尊蟲草](https://www.hkhmrc.com/wp-content/uploads/2024/07/NutriGreen綠養坊-至尊蟲草王.webp)
Results excerpted from tests conducted by target customer groups/healthcare professionals:
100% of healthcare professionals with nasal allergies agreed that their condition improved after use
90% of healthcare professionals with asthma agreed that their condition improved after use
81% of healthcare professionals with bronchial sensitivity agreed that their condition improved after use
K-clean
![K-Clean真人產品測試 K-Clean真人產品測試](https://www.hkhmrc.com/wp-content/uploads/2023/11/K-Clean真人產品測試.webp)
Results excerpted from tests conducted by target customer groups/healthcare professionals:
81% of testers (out of 85) experienced improvement in eczema after use
85% of testers (out of 89) would trust the K-clean product line
![K-Clean全方位抗菌液7天抗濕疹產品試用計劃 K-Clean全方位抗菌液7天抗濕疹產品試用計劃](https://www.hkhmrc.com/wp-content/uploads/2023/11/K-Clean全方位抗菌液7天抗濕疹產品試用計劃.webp)
Other Case Study Example:
![banner5 Banner](https://www.hkhmrc.com/wp-content/uploads/2023/05/banner5.webp)
![banner3 Banner](https://www.hkhmrc.com/wp-content/uploads/2023/05/banner3.webp)
![banner4 Banner](https://www.hkhmrc.com/wp-content/uploads/2023/05/banner4.webp)
![BRUSHEVA真人產品測試 BRUSHEVA真人產品測試](https://www.hkhmrc.com/wp-content/uploads/2023/11/BRUSHEVA真人產品測試.webp)
Pain Relief Treatment Trial Program
![真人實測實例1 真人實測實例](https://www.hkhmrc.com/wp-content/uploads/2023/05/真人實測實例1.webp)
![真人實測實例2 真人實測實例](https://www.hkhmrc.com/wp-content/uploads/2023/05/真人實測實例2.webp)
Service 2
Satisfaction Survey of Healthcare Professionals
General Process:
1.Product Evaluation and Development Survey
2.Recruitment of Healthcare Members
3.Conducting Questionnaire Surveys
4.Data Integration and Analysis
5.Certificate and Trademark Award
Benefits:
1.Obtaining certification from recognized third-party authorities enhances product trustworthiness and market competitiveness. This certification not only recommends our products to healthcare professionals but also verifies their superior quality and safety.
2.By gathering opinions from over a hundred healthcare professionals, we highlight our brand’s leadership position within the industry. Their recommendations and survey results demonstrate our product’s outstanding performance in improving patient health.
3.Gathering opinions through healthcare surveys from over a hundred professionals, these insights will be used for in-depth analysis and product development. Their feedback will help us optimize our products to meet the needs and expectations of the healthcare community.
Survey Example:
Picolabb
![picolabb醫護調查結果 picolabb醫護調查結果](https://www.hkhmrc.com/wp-content/uploads/2024/07/picolabb醫護調查結果.webp)
![picolabb醫護調查結果2 picolabb醫護調查結果](https://www.hkhmrc.com/wp-content/uploads/2024/07/picolabb醫護調查結果2.webp)
Other Survey Examples:
![banner7 Banner](https://www.hkhmrc.com/wp-content/uploads/2023/05/banner7.webp)
![banner2 Banner](https://www.hkhmrc.com/wp-content/uploads/2023/05/banner2.webp)
![banner_20220330_02](https://www.hkhmrc.com/wp-content/uploads/2022/03/banner_20220330_02.jpg)
![banner1 Banner](https://www.hkhmrc.com/wp-content/uploads/2023/05/banner1.webp)
Service 3
Market Research/Health Screening Support
Recently, over 1500 participants were recruited for the Hong Kong University’s Triple High Health Screening Program.
This initiative aims to assess participants’ risks for hypertension, hyperglycemia, and high cholesterol, providing them with health reports and cash vouchers as incentives.
The recruitment process involved publicizing the program’s objectives, timing, locations, and participation criteria to ensure participant understanding of their contributions to the research’s significance, facilitating smooth program execution and effective result analysis.
![poly trail poster 香港理工大學 學童近視控制計劃(第一期)](https://www.hkhmrc.com/wp-content/uploads/2024/06/poly-trail-poster.webp)
Hong Kong Polytechnic University
Myopia Control Plan for School Children (Phase 1)
![poly trail poster plan B (4) 香港理工大學 學童近視控制計劃(第二期)](https://www.hkhmrc.com/wp-content/uploads/2024/06/poly-trail-poster-plan-B-4.webp)
Hong Kong Polytechnic University
Myopia Control Plan for School Children (Phase 1)
![Recruitment_Poster.pdf (5) 香港大學 醫療健康篩查計劃](https://www.hkhmrc.com/wp-content/uploads/2024/06/Recruitment_Poster.pdf-5.webp)
University of Hong Kong
Medical Health Screening Program